1813 centinela ave, santa monica, CA 90404 Phone 310.315.3800
Who is Playground Media Group?
Playground Media Group is an agency that bridges the gap between traditional and emerging communication channels. Combining a talent base drawn from motion picture and video production, advertising, technology development, location based entertainment and web design, Playground creates Branded Experience Interactions online, on disc, on television and on location.
Playground provides research, strategy, planning, creative services, production and synthesis to clients by using interactive media to establish a dialogue with their audience. The company's key strength is understanding the forces driving the emergence of new content channel, the effects such channels are having on audience behavior and how to enhance Brand value by developing relationships across these channels.
Equally adept at creating media experiences for traditional and leading edge consumption, Playground speaks the language native to both client and technology partner, thereby elevating the likelihood of success for each.
Whether developing the functionality of the Microsoft HD/DVD platform, a next generation online Studio marketing and loyalty program, the first fully interactive cinema Pre-Show, or a personalized interactive museum tour guide, Playground applications render underlying technologies transparent, user mechanics intuitive and entertainment experiences memorable.
Playground clients include, Disney, NBC / Universal, MGM, Sony Pictures Entertainment, Warner Brothers Pictures, Columbia / TriStar, Lion's Gate Entertainment, Miramax, New Line / Fine Line, Microsoft, Las Vegas Springs Preserve, DestiNY USA, and TimePlay.